Today, the smartphone market is undergoing a change. It receives new models, which are gradually replacing samples of earlier years and even months. Our review will focus on one of the new LG Velvet products. Quite unexpectedly, LG made a loud announcement of its new phone, a review of which we present below. First, let's talk about the manufacturing company.
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To begin with, this company has always been one of the recognizable phone brands, especially in America, but now the company is not doing well. In 2012, a record number of sales were recorded. They were one of the largest manufacturers in terms of global market share, while the company was one of the top three in US sales. But after that, the company was overtaken by such a rapid fall that the ruble would have envied. The company's market share in the smartphone industry today is almost zero.
So what caused this terrible crash. In short, competition. And the reason number 2 follows from this - the price. The company did not want to adjust to the market, and even record low sales figures did not stop management, quarter after quarter, management refused to make adjustments to one of the most important aspects - price. Without anything impressive to set them apart from the competition, LG could take steps to bring back some of its consumers, for example by lowering prices. They succumbed to the trend of overpricing a product, while not backing it up with any special functions that attract a new buyer.
LG recently officially announced the LG Velvet. The first in a new line of phones to push design beyond spec. Also, they broke the tradition of alphanumeric names for their devices in favor of simpler names. The design of this smartphone will differ from other smartphones from this manufacturer. But first things first.
Here we can see the solution of the rear camera in the form of raindrops and an LED flash under the main sensor. This is a departure from the current trend among smartphones with giant gas stoves on the back. It's really cool that the manufacturer decided to stand out with its neater design. The curved body on the front and back emphasizes its individuality.
The elegance with which the smartphone is made contributes to the fact that you want to take it in your hands and examine it from all sides in more detail. The colors in which the phone case is made amaze with their superiority, by the way, there are five of them:
For this smartphone, a large diagonal screen was determined, as much as 6.8 inches. Its manufacturer is Cinema FullVision OLED. With all this superiority, the resolution is quite standard, namely - 1080 x 2460. At the bottom of the screen there is a sensor responsible for reading the fingerprint of the owner of the device. The front camera is in the form of a drop, and it is located in the upper center of the front of the case.
The design solution in the form of 3D Arc Design distinguishes this model as a pioneer in the company in general.Despite the material chosen for the case, which is metal and glass, it is difficult to call it vulnerable. It is equipped with special moisture and dust resistance. In other words, the phone will not suffer in case of a sharp drop or drop in temperature. As for the dimensions: it is logical to assume that due to the large screen diagonal, the phone itself is also quite bulky. And it would seem that because of this it should be cumbersome and heavy, but the developers managed to solve this problem, and what do we see? It is light enough and thin at the same time. All these options allow you to comfortably place the phone in one hand and operate it with one thumb.
An important parameter is the processor, which many call the real "heart" of the phone, and the operation of all smartphone systems depends on how this heart works. So, for this model, one of the top-end processors of recent times was chosen - Qualcomm Snapdragon 765 G. Despite this, it cannot provide powerful work.
Let's move on to reviewing the phone memory. If most phones have several configurations of this parameter, then the consumer does not have to choose here. Manufacturers have presented only one option, and this is 8 and 128 GB of operational and permanent, respectively. For some, the available volume may not seem entirely sufficient, but the manufacturers did not leave anyone indifferent and provided additional space for a memory card.
Considering the supported communications, their set will be standard:
As we wrote above, this smartphone is distinguished by the design of the sensors of the main camera. Despite the slightly protruding sensor of the uppermost camera, the phone can lie flat and not roll down. Most recent models cannot boast of this, because due to the design of camera sensors in a single rectangular area, the phone often needs to be laid with the screen down. And it doesn't look very attractive. In this regard, manufacturers can be given a bold plus. Let's move on to the characteristics. The main camera has a parameter of 48 megapixels, the other two sensors are 8 and 5 megapixels, and they belong to the wide-angle and macro lens. As for the front, here it is 16 megapixels. All sensors work perfectly in all lighting conditions. The pictures are bright and highly detailed.
Another highlight of this innovation is the analytic sound recording sensor and its processing. Those. It automatically eliminates interference and unnecessary noise in the recording.
Along with high performance, consumers also want a large battery capacity. I would like to note that in the past, smartphones from the manufacturer we are considering did not please their users with long work. Those. with increased use of the phone, it had to be charged 2 times a day. Here, the volume is 4300 mAh. Plus, there is also fast and wireless charging at 30 and 10 W, respectively.
Parameter | Characteristic |
Dimensions | 167.1 x 74.1 x 7.85 mm |
Weight | 180 g |
Body color | Red, white, green, gray, purple |
Material | Aluminum and glass |
Screen diagonal | 6.8 inch |
Aspect ratio | 2.278x1 |
Screen resolution | 1080 x 2460 rub |
Screen-to-body ratio | 0.8897 |
Dimensions | 69.43 x 158.15 mm |
Sensors | Proximity, light, accelerometer, fingerprint scan |
Main camera first module | 48 megapixels |
Aperture ratio | f / 1.8 |
Flash | Dual LED |
Photo Resolution | 8000 x 6000 pixels |
Video resolution | 7680 x 4320 pixels |
Additional camera functions | Autofocus, OIS, face detection, time lapse, slow motion, panorama, portrait mode, night mode, continuous shooting, self-timer, macro |
Second module | 8 megapixels |
Third module | 5 megapixels |
Front-camera | 16 megapixels |
Aperture ratio | f / 2 |
Photo Resolution | 4608 x 3456 rub |
Video resolution | 1920 x 1080 p |
Flash | Screen |
additional characteristics | Unlock by the owner's face |
OS | Android 10 |
CPU | Qualcomm Snapdragon 765 G |
Number of Cores | 8 |
Frequency | 2133 MHz |
RAM | 8 GB |
ROM | 128 GB |
Memory card | there is |
Navigation | A - GPS, GLONASS |
Communication | 802.11 a / b / g / n. Wi-Fi Hotspot, Wi-Fi Direct, Wi-Fi Display, Dual Band |
Wi-Fi 6 | |
Bluetooth | 5.1 |
Specifications | A2DP, AVRCP, EDR, HFP, HID, HSP, LE, MAP |
USB type | Tupe - C |
Version | 2.0 |
Possibility to use | Charging, information storage, On - The - Go |
Headphone jack | Not |
Connectivity technologies used | Computer sync, OTA sync, Tethering, infrared |
Browser Supported Devices | HTML, HTML 5, CSS 3. |
Battery capacity | 4300mAh |
Battery type | Li –Ion |
Additional battery characteristics | Fast charging |
Wireless charger | there is |
Number of Sim - cards | 2 |
A type | Nano |
Working hours | Alternating |
Speaker | Stereo |
3.5mm audio port | there is |
Radio | there is |
Fingerprint scanner | At the bottom of the screen |
Unlocking | Fingerprint scan, face recognition |
Sensors, sensors | Proximity sensor, light, Hall. Accelerometer, Gyroscope, Compass, Barometer, Fingerprint Scan |
If we are talking about the domestic market, then you should not wait for a presentation on it, but the world market can enjoy the announcement from May 7. The average price for the model was set at 51 thousand rubles. The phone may appear on the shelves of specialized stores as early as June this year.
In conclusion, we note that LG impressed the majority of consumers with its new product even at the announcement stage. And what I would like to say, the smartphone is quite consistent with its price declared by the company. It is perfect for those who like to take pictures, surf the Internet or read online. In addition to all this, the phone can act as a gadget. And we would all like to hope that this particular device will save the economic situation in the company, which has developed today. After all, as mentioned above, things are going there, frankly, not very much.